Under Armour introduced HOVR in 2018, marking a significant milestone in the brand's footwear evolution. The name "HOVR" is derived from the word "hover," symbolizing the sensation of floating that runners experience when wearing these shoes. The technology was developed to provide a perfect blend of energy return, cushioning, and responsiveness, making it ideal for both casual runners and elite athletes.

At the core of HOVR is a unique foam compound that works in tandem with a "web" design that wraps around the foot. This combination eliminates impact, reduces weight, and ensures that every step feels as light and effortless as possible. The result is a shoe that not only enhances performance but also offers unparalleled comfort.

Why Under Armour HOVR Stands Out

What sets Under Armour HOVR apart from other running shoes is its integration with Connected Fitness. Each pair of HOVR shoes is equipped with a sensor that syncs with the MapMyRun app, allowing users to track their metrics in real-time. From distance and pace to stride length and cadence, runners can gain valuable insights to improve their performance.

Additionally, the HOVR line caters to a wide range of athletes. Whether you're a marathon runner looking for maximum cushioning or a sprint enthusiast needing lightweight support, there's a HOVR shoe designed for your specific needs.

Explore Under Armour HOVR Products

If you're curious about the different models and features of Under Armour HOVR shoes, be sure to check out this detailed spreadsheet. It provides an in-depth comparison of various HOVR products, helping you find the perfect fit for your running style and goals.

The Future of HOVR

Under Armour continues to innovate within the HOVR line, incorporating feedback from athletes and leveraging new materials and designs. The brand’s commitment to improving performance and comfort ensures that HOVR will remain a top choice for runners and fitness enthusiasts worldwide.

In conclusion, the Under Armour HOVR series is more than just a line of shoes—it’s a testament to the brand's dedication to innovation and excellence. Whether you're hitting the track, the gym, or the streets, HOVR technology is there to elevate your performance every step of the way.