Under Armour, a brand synonymous with innovation and performance, has consistently pushed the boundaries of athletic wear. Among its standout product lines is the Under Armour HOVR series, which has revolutionized the way athletes experience comfort and energy return in their footwear.

The Birth of Under Armour HOVR

The Under Armour HOVR technology was introduced in 2018, marking a significant milestone in the brand's history. The name "HOVR" is derived from the word "hover," symbolizing the sensation of weightlessness and cushioning that the shoes provide. This technology was developed in collaboration with Dow Chemical, leveraging their expertise in material science to create a unique foam compound.

The core of the HOVR technology lies in its energy web, a mesh-like structure that encompasses the foam midsole. This web works to compress and return energy with each step, offering a responsive and efficient running experience. The result is a shoe that not only feels light on your feet but also enhances your performance by reducing the energy lost during each stride.

Why Under Armour HOVR Stands Out

Under Armour HOVR shoes are designed for athletes who demand both comfort and performance. Whether you're a seasoned marathon runner or a weekend warrior, the HOVR series offers a range of models tailored to different needs. From the lightweight HOVR Phantom for long-distance running to the more cushioned HOVR Guardian for cross-training, there's a HOVR shoe for every type of workout.

One of the key features that set HOVR apart is its integration with UA Record Sensor™ technology. This smart feature, available in some models, connects to the MapMyRun app, allowing runners to track their performance metrics in real-time. From pace and distance to stride length and cadence, the HOVR shoes provide valuable insights to help athletes improve their training.

Explore the Full Range of Under Armour HOVR

For those interested in diving deeper into the specifics of each HOVR model, this detailed spreadsheet

The Future of Under Armour HOVR

As Under Armour continues to innovate, the HOVR series is expected to evolve with new materials, designs, and technologies. The brand's commitment to improving athlete performance ensures that the HOVR line will remain at the forefront of athletic footwear for years to come.

Whether you're looking to shave seconds off your personal best or simply enjoy a more comfortable run, Under Armour HOVR is a brand that delivers on its promise of innovation and performance. So, lace up a pair and experience the difference for yourself.